Another just turned 18/19 female is featured in a leering Mail article and the comments do not appeared to be censored, with hilarious results. The article headline just about sums up the Mail’s attitude towards women: ‘All grown up: Julia Roberts’ niece Emma is a child star no longer in revealing new roles‘ and the article contains 6 photos of Emma Roberts in varying states of undress. The comments are among the best I have ever seen on the Mail website:


‘Mailbait’ should become a dictionary term immediately. Once again, it is vitally important that we all remember the words of Mail Online editor Martin Clarke and laugh at them:

News is far more important to us that showbiz. News is what drives our site.

8 thoughts on “‘Mailbait’”

  1. “Mailbait” – excellently coined there, I hope it does make the dictionary one day! I’m guessing that this story swiftly appeared on the Dacre-parodying “Buff the Banana” website too. For a newspaper that tries to seize the moral high ground with such regularity that it ought to be awarded a King of the Mountains jersey (spot the keen cyclist!), yet again the DM has a definite whiff of hypocrisy about it. My second journalism quote of the week courtesy of The Sweeney’s Jack Regan: “Tell C11 to subscribe to The Beano in future, George – it makes for heavier reading”. Sums up a lot of the Mail’s content nicely.

  2. ‘Mailbait’ should apply to 17 year olds too, as that then includes Mail favourite Miley Cyrus who, they told us yesterday, has made an ‘even more provocative’ music video…

Comments are closed.