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Racism, homophobia and ratings in the Daily Mail PDF Print E-mail
Written by Uponnothing   
Thursday, 11 June 2009 16:53

A few days ago the Daily Mail ran a piece on Nick Griffin and the BNP and pointed out that he and the BNP held some pretty abhorrent views. The article basically tut-tutted at people who voted for such a party, without any realisation or acknowledgement that BNP votes are a result of tabloid lies over immigration and other contentious issues.

Tabloid involvement in the election of two BNP MEPs has been covered elsewhere. The enemies of reason looks at how the Daily Star has the nerve to have a front page encouraging people to throw things at Nick Griffin; whilst it (along with the Sun) is the paper of choice for BNP members. Not to mention previous headlines like: 'THEY'VE STOLEN ALL OUR JOBS' and 'BBC PUTS MUSLIMS BEFORE YOU!'.

Unity at Liberal Conspiracy also looks at newspaper coverage of topics such as immigration and it is hardly a surprise to see that the Daily Telegraph and Daily Mail lead the way with scare stories. The Daily Mail wins the dubious prize for regurgitating the most Migrationwatch press releases, but still attempts to maintain that the BNP are not a nice party and they wouldn't possibly associate with them. Presumably the immigration stories in the Daily Telegraph would not be aimed at BNP members but Conservative voters and lackeys like Iain Dale; who despite the evidence presented by reality insists that the UK has 'uncontrolled immigration' and 'no border controls'.

The Daily Mail has been quick to criticise the BNP, whilst pretending that they don't contribute to their agenda of hate and misinformation (or even share it and lead it). Yet their attempts are undercut somewhat by the comments left on the Daily Mail website. Whilst they state that: 'The views expressed in the contents above are those of our users and do not necessarily reflect the views of MailOnline' it must be remembered that all of the comments on the Daily Mail website are moderated - i.e. the comments posted have to pass a selection process.

If anyone has ever tried posting on the Daily Mail website they will notice that often sensible, informed and polite comments never see the light of day - or are severely edited so that they lose their original meaning - whilst overtly racist, homophobic or generally ignorant comments always seem to be published. As if having BNP-like comments (racism and homophobia being a solid foundation of BNP rhetoric) wasn't bad enough the Daily Mail website also allows comments to be voted up or down (red or green) with the number of ratings displayed next to the comment. This means that racist or homophobic comments are not only aired, but they are fully endorsed by a substantial amount of readers.

What we are left with is a newspaper that has racist and homophobic content. Whilst simultaneously editorialising and claiming that racism is bad and that they abhor the BNP. Whilst simultaneously publishing racist and homophobic comments, deleting sensible comments and allowing the rating system to reinforce prejudice.

The Mail comment system serves a very important purpose: it allows readers to join the dots and state what the Mail cannot legally get away with. For example, the Mail prints a misleading headline about immigrants or foreigners, they know that the majority of readers will only read the headline and perhaps first couple of paragraphs. They therefore reinforce the headline in the opening few paragraphs and bury the real information (which discredits the headline and opening paragraphs) towards the end, knowing that few readers get that far.

The reader therefore jumps to the obvious conclusions and posts a comment about how terrible foreigners are and 'send them all back' etc which is then voted green. The Daily Mail avoids having to publish the headline 'We hate foreigners, send them all back' and instead can simply lead their commentators into making that conclusion and stating it for them. The commentator saying 'send them all back' is voted green and thus achieves legitimacy in the eyes of other commentators, the majority of which have also failed to read the article.

For examples of misleading headlines that are contradicted or outright dis-proven in the main body of the article visit this Mailwatch thread. Or look at the lies about Barack Obama's fictional brush with swine flu here and here, or other lies here, here and here. Read the comments under such articles, notice how few people spot that the article contradicts the headline and just take on board the message of the headline and embellish it with the unwritten message that the Mail creates.

More often than not the Daily Mail need only publish a story on a certain topic to get a hate-filled reaction from commentators. Today's article on BNP leader Nick Griffin calling for police protection is a good illustration of the type of person that the Daily Mail appeals to:

Nick_griffen_bnp

Nick_griffen_BNP

Check out the massively green rating and the idea that anyone protesting against the BNP is some kind of hippy ('soap dodgers' - the idea being that only a complete liberal, free-love kind of person could possibly want to protest against fascism) and unemployed. It is interesting that R D Franklin's approach to protesters of Nick Griffin is to dehumanise them, because we can all recall a certain group of racial supremacists who used this as a tactic.

Naturally any comments containing any sense - or even truth - are voted down considerably:

Nick_griffin_bnp

Clearly, Daily Mail readers sympathise with Nick Griffin and the BNP or they outright support him / them. I understand that the BNP as a party may target such articles in order to give the impression that they are more popular than they really are, but surely enough normal Mail readers could vote them down - I mean this is a paper with a large circulation and popular website.

Articles not centred on the BNP also seem to attract vast swathes of support for racism. Take the story about a young Oxford Conservative who told this joke to 'claps and cheers during meeting': ‘What do you say if you see a TV moving across your living room? “Drop it, n*****.” ’ The headline - 'Race shame outrage as Oxford student Tories clap and cheer at N-word jokes during meeting' - seems pretty clear: this is shameful, yet a commenter disagrees:

tory_racism

And is supported by at least another 116 readers. Furthermore a poll on the same page backs up this reader's view that such racism shouldn't be punished, or in fact isn't racism but another example of 'PC-gone-mad':

racism_poll

Maybe Daily Mail readers recognise that inherent racism is part of being a Conservative, perhaps that is what conservatism actually means. What is clear is that comments condemning the joke - and the applause of fellow Conservatives attending the meeting - are all rated down:

tory_racism

It isn't just racism that Daily Mail commenters vote green, they're not adverse to a bit of homophobia either. Today's article: 'Anti-gay marriage Miss California stripped of title for not carrying out official duties' is a good example of this.

Firstly, why mention that Miss California is 'anti-gay'? The opening line mentions states: 'She caused outrage by voicing her views against gay marriage' but the article clearly goes onto state that these views had nothing whatsoever to do with her being stripped of her title. Yet it creates an easy way of sympathising with Miss California, and sets up the under-current of 'is this another victim of PC-gone-mad?'.

homophobia

Simon manages to acknowledge that although she 'flew in the face of PC' it had nothing to do with her dismissal. Graham, on the other hand, does not even manage to discuss the article, instead going on about the evil of gay marriage - linking it to 'moral decay'. Graham is a good example of a reader reading the headline, getting angry about a topic (gay marriage) that actually has a very tenuous link to the article and no bearing on the news item.

Naturally simple statements or comments preaching tolerance are voted red:

homophobia

homophobia

Such a sad sight to see the 'principle of equality' voted at least 79 in the red. You can't blame the BNP for voting these red and the comments before green. Perhaps Daily Mail readers really are racist homophobes?

They could easily prove me wrong by voting in a different way, they certainly have the numbers, they certainly complain about being the silent majority. Perhaps if they disagree with homophobia and racism they should start to make their voices heard. It only takes the click of a mouse button.

Last Updated on Thursday, 11 June 2009 21:58
 
Comments (7)
7 Wednesday, 17 February 2010 00:05
It's nice to see that somebody else has noticed the Mail's little tabloid trick. My in-laws and occasionally my wife (out of habit, despite my derision) buy the Mail and I spotted long ago that many of the really attention-grabbing headlines were either undermined by the facts of the article which were dropped in at the very end of the article, or else were entirely unsupported and barely even relevant to the printed stories which often occupy a miniscule amount of column space compared to the size of the headline. I wish that there were more TV and radio programmes commenting on stuff like this to raise awareness and hopefully a few eyebrows.
6 Sunday, 18 October 2009 09:22
Please sign the petition by clicking the link below. We have recently learned that the prestigious airline company British Airways (BA) has an alignment with the Daily Mail by distributing the publication free of charge on it's UK domestic flights. The DM is often the choice of tabloid sensationalism for BNP members and supporters, it has a long history steeped with support for fascist regimes. Does BA have an agreement with the DM i.e. discounted advertising in exchange for Free distribution of the rag?

The free distribution provided by BA will increase the DM's circulation figures, thus increasing the value of their advertising space. Are we to assume that this alignment means BA shares the fascist, racist and homophobic views of the Daily Mail?

http://www.petitiononline.com/bastopdm/petition.html

Click the link below to view a fascist history of the DM. You will see references to archived DM articles not dissimilar [some much worse] to the ones authored by the infamous Jan Moir. The DM’s historic opinion that the Jews simply got what they deserved at the hands of Hitler’s Nazi Germany is particularly disturbing to stomach:

http://www.suffolkhands.org.uk/node/1031

Please sign the petition and forward to your friends. We are ordinary people who can make a difference…
5 Tuesday, 21 July 2009 18:17
I have enjoyed visiting the daily mail website, but i am going off it by the day. most of its readers are white middle class & conservative. but i am one of the exceptions. they like to act as if racism doesn't exist or that recognising racial disadvantage is silly. they also seem to deny inequality & are too quick to brush off anything to do with racism as being part of the pc brigade.
case in point a black woman has won miss england. the very idea that this is a good thing for equal rights & the countries progression is on heard of to most readers. they have obviously never looked at pschychological studies that show role models are important in the media for children & instead hold a blinkered view about racial inequality
CIF
4 Friday, 19 June 2009 20:22
Concerning CIF, the quality of debates is usually dreadful precisely because of the hard right-wing invective. Is quite bizarre to read an article on, for example, welfare and find 90% of the comments ranting about scroungers and if only we privatised the state everything would be hunky dory. In fact is getting pretty difficult these days to read some vaguely liberal/left ideas in any newspaper. I think Claire is totally correct but surely the Guardian must realise this raving nonsense is putting off many readers? And no I'm not against conservative opinions, just against the idiotic Mail-esque arguments you find every sodding where these days... nor am I for censorship, but you'd imagine that there's quite a few liberal people out there but they almost always are drowned out by the looney brigade.
3 Friday, 19 June 2009 19:52
Yep, they can fiddle the counter by blocking cookies from dailymail.co.uk in their browser. Then everytime the page is updated the arrows will be back allowing the user to vote again. As I mentioned in another post the Mail appears to be trying its hardest to stir up trouble. The mods often let through horribly racist comments and yet if you post something, say, critical of Littlejohn the comment never appears. I can only assume the moderators have been told to let through the most extreme comments and bin 99% of the anti-Tory/BNP ones. Amazing how a paper that crusades for 'freedom' censors its comments more than the Chinese government!
2 Friday, 12 June 2009 12:13
Good article. Comments picked up from the Mail website especially enlightening.

However, the website readers are not necessarily the same as those who buy the paper. Witness the number of non-liberal types posting on CiF on the Guardian website. I suspect the web commentators think the paper version of the Mail is too left-wing for them...

They probably do an email shot to all their cronies to get them to big up the nasty fascist comments and vote down the more liberal ones.
1 Thursday, 11 June 2009 22:44
A really interesting article. Also I'm pretty certain that it can't be that difficult to fix counters so they go up more than once.

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